About me & how I began this journey
Why I do what I do
Living and growing up in the Suffolk countryside really made me appreciate the delicate ecosystem in which we live, having a huge affinity to forage and make use of local flora and fauna, making jams, cordials, syrups and other concoctions has always been a great pastime of mine.
Aware of climate change & what effects global warming is having on the planet urged me to seek information & investigate ways that I could contribute on the impact with a business that notoriously generated waste & was generally thought of as an unsustainable market.
Why Are we different
I can be free & have a positive impact on the planet
I aim to give back by planting trees globally from profits of sales.
To create skincare that actively does good, for both your skin and the planet.
I carefully select ingredients for their natural active properties but also for the environmental impact on the planet, for example by using seed oils the product is a by-product of the fruit or vegetable.
I source as many UK ingredients as possible, using Lavender essential oil that has been grown and produced in Norfolk.
I also use locally grown & sourced flax seed oil, camelina seed oil, clary sage, seaweed all grown here in the UK.
My products are homemade & produced in small batches, so no mass producing here!
By hand making everything from, labels, stationary & branding cuts down on outsourced services saving on negative impacts on the planet.
My products are vegan just because we believe that using animals for personal gain is wrong.
I believe that cosmetic products don't need to cost the earth, & use recyclable containers for packaging, you can either refill them or make use & upcycle them!
My values
Anybody out there who knows me, will probably say & agree that I am outspoken. I see it as logical, getting straight to the point.
This is how I also like to work, & what better way to be than upfront about everything & anything I do.
Being an ethical company should really be standard practice, no living thing should suffer to play its roll in feeding the human ego.
As the saying goes, honesty is the best policy. I will always be totally transparent when it comes to my products, which is why I will strive to ensure you understand exactly what you are putting onto your skin & most importantly why!
No company is perfect & I will strive to get closer to the ideal vision that needs to happen as my journey progresses. I guess I had to add this value in here to really get a sense of my personality but also to ensure you are aware of what I want to bring to the table.